20 places to submit your startup
The usual suspects: launch sites, directories and communities founders actually use, and what each one costs. No 300-item lists of dead sites. Checked October 2026; prices change, so confirm on each site before you pay.
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Yes, this is us. A name, a link and a one-line pitch, with no account and no payment: it goes live within 72 hours. Optional $2.99 puts it live right away and pins it to the top of the homepage for 7 days. Browse all current listings to see what gets posted.
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The biggest launch site. It rewards a prepared launch day with people ready to check it out; a cold launch with no audience usually sinks fast. See our Product Hunt checklist.
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Post as “Show HN:” with something people can try right away, no signup wall. Best for technical products. Expect blunt, useful feedback.
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A community of bootstrapped founders. Progress posts and honest numbers do better here than a one-off announcement.
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r/SideProject is built for launches. For any other subreddit, read its self-promotion rules first and take part before you post a link.
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Product launches from makers with a Peerlist profile. Good for reaching other builders.
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Daily launch board. The free launch date can be weeks or months away; paying lets you pick an earlier day.
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Same model as Uneed: free with a long wait, or pay to launch sooner.
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Weekly-style launch board for small products, with a free queue and a paid premium slot.
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The free launch asks you to add a Fazier badge (a backlink) to your site. Paid plans skip that.
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Built for developer tools, APIs and open-source projects. Check the current pricing on their submit page, as it has changed over time.
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For early and pre-launch startups. It used to have a free queue, but its own support page now says every submission is paid (refunded if you're not selected).
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List your product as an alternative to tools people already know. Useful because people really do search “alternative to X”.
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Software directory built around alternatives and comparisons. Good fit for any SaaS.
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Long-running startup directory with a free submission and an optional paid featured slot.
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Won't send much traffic, but investors, journalists and data tools look you up here. A profile makes a young company look real.
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The big B2B software review site. Worth it once you have customers who can leave reviews; an empty profile does little.
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B2B software buyers compare tools here. The basic listing is free; better placement is paid.
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The best-known AI tool directory. Only worth it if your product is genuinely an AI tool.
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Another large AI tool directory with paid submission. Same rule: AI tools only.
How to use this list
- Start with the free ones that match your audience: technical products on Hacker News, bootstrapped ones on Indie Hackers, everything on Product Hunt and here.
- Book the free-queue sites (Uneed, Microlaunch, TinyLaunch) early. The wait is the price.
- Write each description for that site's audience. The same pasted text everywhere reads as spam.
- Use one canonical URL everywhere, so every listing points at the same page.
Frequently asked questions
Are paid startup directories worth it?
Sometimes. Paying usually buys a launch date or a highlighted spot, not users. Start with the free options, see which audiences respond, then pay only where your kind of product already does well.
Do directory listings help SEO?
A little, indirectly. Most directories mark links nofollow, so they pass little ranking power, but they help search engines and AI assistants discover and understand your startup. See nofollow vs dofollow links explained.
Should I submit to all 20 at once?
No. Pick the five or six that fit your audience, write a short description tailored to each, and spread them over a few weeks so you can reply to comments and feedback.